AI answering for local businesses
Another business is answering the calls you're missing.
You were under a truck, on a ladder, or halfway through a job. The call came in. Nobody answered. They went to the next name on the list. By the time you checked your phone, they had already booked somebody else.
We build an AI receptionist around your business. It answers your phone and your website around the clock, books the job, and texts you the details. The circle on this page is a live one — talk to it.
Month to month. No contracts. Cancel anytime.
A live demo, set up for a plumbing company. Click the circle and talk like a customer.
The job you just lost looked like this.
What it looks like without a system
3 missed calls
No voicemail left · 2 called a competitor
By the time you're back in the truck, they're already booked with somebody else.
6:17 PM on a Tuesday
A homeowner sees your truck, finds your number, and calls. You don't pick up because you're still on the job. They don't leave a voicemail. They scroll down two inches and tap the next business in Google.
By 6:24, they have a confirmation text. By 7:30, your phone buzzes with a missed call you don't recognize. You never call back because you don't know what they wanted.
That was your job. You paid for the attention that found you. You just didn't get to keep it.
The difference, stage by stage
Same call. Two very different outcomes.
Here's what happens from the moment the phone rings to the week after the job — with whoever answers your phone today, and with your AI.
01The phone rings
With a personIt rings out while you're on a job, goes to voicemail, and the caller taps the next name on Google.
With your AIAnswered on the first ring — 2pm or 2am, weekends and holidays included.
02The questions
With a personThe answers depend on who picked up and what kind of day they're having. The new hire guesses at your pricing.
With your AIYour script, your prices, your service area — word for word, on call 1 and call 40.
03The booking
With a person“Someone will call you back to schedule.” Half of them never get that call.
With your AIBooked onto your calendar before the caller hangs up. You get a text with the details.
04The follow-up
With a personA sticky note and good intentions.
With your AIThe caller gets an instant confirmation text, you get a plain-English summary, and anything unfinished gets chased automatically.
05After the job
With a personReview requests go out when somebody remembers. So, rarely.
With your AIThe review request, thank-you text and reactivation message go out on schedule, every time.
06The cost
With a person$3,200+ a month, plus payroll taxes, training, and the day they give two weeks' notice.
With your AIFrom $497 a month. Never sick, never quits, never has a bad day, works 24/7.
And the same playbook runs on your website — every visitor gets greeted, answered and booked, not just the callers.
That was a plumbing company. Hear it answer as yours.
Find your business below. We'll build a voice AI around your real services, hours and service area — then you can call it and try to stump it. You'll hear stages 2 and 3 happen live.
What it costs you
It doesn't happen once. It happens all day.
One missed call is annoying. Five a week is a month's worth of work you didn't get.
Out of 100 leads — before the system
This is how many make it to each step when everything depends on you being available to catch it.
100 leads reach you
100
62 calls get answered
62
19 get followed up twice
19
7 get asked for a review
7
62%
of calls to small businesses go unanswered
Every one of those callers dials the next name on the list, and most of them never try you again.
5 min
is how long a new lead stays warm
Reply inside five minutes and you're usually the only one they talk to. Reply tomorrow and they've already booked somebody.
9 in 10
read your reviews before calling
Your rating does the selling before you ever say a word, and right now nobody is watching it.
You don't need more calls. You need the calls you already get to turn into jobs. That's the AI's whole job.
Your number
Put your own numbers in. See what the leak costs you.
Three sliders. Move them to match a normal week in your business. We assume about one in four leads never gets answered or followed up, which is conservative for most owners we talk to.
Work slipping away every month, at those numbers
$5,846
That's about 13.0 jobs a month and $70,146 a year you already earned and didn't get paid for.
The system that catches those starts at $497 a month. If your number above is bigger than that, the math is already done.
Estimates only, based on the numbers you entered. On the call we use your actual call and lead history.
The product
One AI answers your phone and your website.
That's the core of everything we install. It's always on, it never has a bad day, and it turns a 9pm "just checking" into a booked job before you've seen the notification. All for a fraction of a front-desk hire — and it never gives two weeks' notice.
It answers your phone
6:42 AM · answered in 1 ring
(507) 412‑9930
“Water heater is leaking into the garage. Can somebody come out today?”
Booked · Today 9:00 AM · added to your calendar
- Answers on the first ring, 24 hours a day, weekends and holidays included.
- Talks like a person. No phone tree, no 'press 1 for service'.
- Handles the questions you get asked all day: hours, pricing range, service area, do you do X.
- Takes the name, number, address and reason for the call, then books it straight onto your calendar.
It answers your website
9:05 PM · website chat
Looking for a quote or an appointment? I can help right now.
Do you service Winona?
We do — same-week openings. What's the best number for you?
- Lives on your website — one we build for you, or embedded into the one you already have.
- Greets visitors with something useful, not 'How can I help you?'
- Answers real questions using your pricing, your service area and your policies.
- Gets a name and a mobile number before the conversation ends.
Add-ons
Make it stronger when you're ready.
Start with AI Answering. Add reviews, follow-up, a website or local search when it makes sense — each one plugs into the same system and runs itself.
Running right now for
Scrub-In CleanersOur systems are live and running for Scrub-In Cleaners right now. We'd rather show you one real business than a wall of logos we made up.
Built for the businesses that keep a town running.
Home-service trades, appointment-based businesses, restaurants — and plenty of others that live or die by the phone, the calendar, and the review.
Home services & trades
The people who show up at the house
Plumbing, HVAC, electrical, roofing, landscaping, cleaning, pest control.
Your customers are already calling. We make sure every call gets answered, every quote gets followed up, and every job gets a review.
Appointment-based local businesses
The people who fill a calendar
Auto repair, dental, chiropractic, salons, med spas, veterinary, physical therapy.
One empty slot is revenue you can't get back. We keep your calendar full, your reputation working, and your follow-up on autopilot.
Restaurants & food service
The people who feed the town
Restaurants, cafes, bars, pizzerias, food trucks, catering, bakeries.
Reviews decide where people eat tonight. We keep the good ones coming in, answer the calls you can't get to during a rush, and bring regulars back with a text.
And more — just ask
If your town calls you, we can help
Gyms, self storage, tutoring, insurance, law offices, funeral homes, real estate, and plenty more.
If your business runs on phone calls, appointments, and word of mouth, the same systems work. Tell us what you do on a 15-minute call and we'll tell you straight.
This works best if
The phone is still a real lead source
You pick up when you can, but you miss calls after hours, on jobs, or on weekends.
Reviews matter in your business
People check your rating before they call. You know it, but you don't chase them.
You know systems matter, but you don't have time to build them
You need someone to install it and run it while you run the business.
You have room for a few more customers a week
If you're already booked solid for months, you don't need us yet.
We play nicely with others.
Keep the software your team already knows — ServiceTitan, Jobber, Housecall Pro, Calendly, Square Appointments, Google Business Profile, Gmail, Stripe, and most of what you already use. Calls, bookings and messages still land where they already go.
Using something not on that list? Just ask. Most software plays nicely, and if yours doesn't, we'll tell you that on the first call instead of after you've paid.
Your part takes about an hour. Total.
One short call
Fifteen minutes. You tell us where work is leaking out. We tell you straight whether we can fix it and what it costs.
We install it
We build it, wire it up, and test it. You answer a few questions about your pricing and hours. That's your whole job.
It runs. We handle it.
We run the systems for you. You get a mobile app to answer calls, text customers, take tap-to-pay, and send invoices while you're in the field.
What we don't do — and why that helps you.
We don't run ads, post on your social accounts, or disappear into branding workshops. That isn't a limitation. It's the reason this works. Every service we say no to is a distraction from the work that actually fills your calendar: an AI that answers every call and every visitor, fast follow-up, reviews, and showing up where people search.
We don't run your ads
Ad management is a full-time job with someone else's hand in your bank account. We build the system that catches the leads you already get.
We don't post on social media
Almost nobody in your town picks a plumber off Instagram. Your phone, your reviews and your map listing decide who gets called.
We don't do branding projects
No logo workshops, no brand decks, no six-week discovery phase. If you need a logo we'll point you to someone good.
We don't do custom one-off builds
We install proven systems, then we run them for you. That's why it goes live in weeks instead of quarters and costs a fraction of a retainer.
Why we built this
We got tired of watching good owners get sold things they don't need.
The agency model doesn't work for a business like yours. You pay a $3,000 retainer for an account manager who wasn't there last month. Your work gets handed off to someone who has never run a business. Six months in, you're still paying for promises and pitch decks.
We built Main St because we know what it feels like to lose a job because you were busy doing another job. We've been the ones writing the checks. We've owned businesses that lived and died by the phone, the calendar, and the review.
So we built Main St to make sure every call and every website visitor gets answered — and to back that AI with the add-ons that keep the calendar full: reviews, follow-up, a website that converts, and local search. We run it for you. We tell you the truth about what you need and what you don't. And if you don't need us, we'll say so.
No retainer, no contract, and no guessing what it costs. Here it is.
The offer
Here's everything you'd otherwise buy one piece at a time.
Owners usually end up with five vendors, four logins and a setup invoice before anything answers the phone. These are the real prices for each piece, and what the whole thing costs when we run it for you instead.
- $1,200/mo
Phone answering, 24 hours a day
An answering service or a part-time front desk
- $300/mo
Website chat that books appointments
Chat software, plus somebody to watch it
- $250/mo
Review requests and replies to every review
Reputation software with someone running it
- $350/mo
Text and email follow-up on every lead
A CRM plus the automation tools bolted on
- $800/mo
Listing management and local search
A local SEO retainer
- $400/mo
A custom website, changes included
A build spread out, plus hourly edits forever
- $100/mo
Missed-call text-back on every call you can't take
Nobody sells this on its own. You just lose the job.
- $150/mo
Mobile app for calls, texts, tap-to-pay and invoices
A phone system, a card reader and invoicing software
- $500/mo
A support team you text or call
An account manager at an agency
- $2,500 once
Setup, wiring and testing
An agency onboarding fee, due before anything works
Bought separately, every month
$4,050/mo
Plus setup, before anything works
$2,500
AI Answering starts at
$497/month
No setup fee. No contract. Phone and website, answered around the clock. Add reviews, follow-up, a website or local search as you grow — your exact number comes out of the 15-minute call.
- Never sick, never quits, never has a bad day
- Catches the leads your marketing already paid for
- No setup fee held over your head
- No contract, cancel anytime
- Everything built and run by us
- Mobile app for calls, texts, tap-to-pay and invoices
- Changes handled same day, usually
Run it for 60 days. If you don't like it, we refund every dollar.
No questions, no forms, no exit interview. Sixty days is long enough for the phone to get answered, the follow-ups to go out, and the reviews to start stacking up. If it hasn't earned its keep by then, you shouldn't be paying for it and we'll send the money back.
What happens on the call
- Minute 1–5: you tell us how calls, texts and reviews get handled today.
- Minute 5–10: we show you where the work is leaking out and what it's costing.
- Minute 10–15: you get a real monthly number and a start date, or we tell you to wait.
- No slide deck, no second call with a closer, no pressure to decide on the spot.
Onboarding capacity
We take on a handful of new businesses a month.
Not a fake countdown. We build and run every system ourselves, so we cap how many we start at once. When the month is full, the next opening is the following month.
The cost of doing nothing
Main St
- Keep losing the jobs you already earnedKeep every lead you pay for
- $3,000+ a month retainerStarts at $497 a month
- Twelve-month contractCancel anytime
- Kickoff decks and discovery callsLive in about two weeks
- An account manager who forwards your emailA support team you can text or call
- Reports full of charts nobody readsA text when someone wants to talk
Straight answers
Am I locked into a contract?
No. Month to month, cancel anytime. If it stops earning its keep you should be free to walk, so we built it that way from day one.
Will my customers know it's AI answering?
A few will notice, and almost none will mind. What sticks with them is that somebody picked up and got their problem handled. We tune the greeting and the words so it sounds like your business, not a call center.
I already have a website. Does the chat work on it?
Yes. The website chat embeds into the site you already have, usually the same week. If your site needs a rebuild, that's an optional add-on and we'll tell you straight whether it's worth it.
Who actually does the work?
We do, plus our support team who handles day-to-day changes and keeps the system running. You text or call when something needs attention and we take care of it.
Do I need to log into a bunch of software?
No. We run the systems for you. If something needs changing, you text or call us and we change it. You do get a mobile app for answering calls, texting customers, taking tap-to-pay, and sending invoices while you're out on a job.
Do I need to be good with technology?
You need to be able to read a text message and use a mobile app. Everything else is handled by us.
What if I already have some of this?
We plug into whatever is working and only replace what isn't. On the call you'll get a straight answer, including 'you don't need us yet' if that's the truth.
How fast does it go live?
AI Answering is usually answering calls and chatting with your website visitors inside two weeks. A full website build takes a little longer.
What if it doesn't work for me?
Run it for 60 days. If you don't like what it does for your business, we refund every dollar you paid, no questions and no forms. You keep your domain and your content either way.
Why are you so much cheaper than an agency?
We install systems we've already built and run them for you. No office, account managers, or sales floor to feed.
Somebody in your town is answering the calls you're missing.
Fifteen minutes, no pitch deck. You'll leave the call knowing exactly what to fix and what it costs.